September 29, 2010

Rolling With The King'

"Scraper Bikes Is On The Scene!!"

The second instalment of POC Mag – produced exclusively for Swedish protection gear company POC – takes inspiration from the brand’s vibrant new line of helmets.

With a narrative thread devoted to colour, POC Mag 2.0 interweaves stories that aim to inspire and inform in equal measure. From interviews with world-class action sports athletes like freeskier TJ Schiller to a revealing new look at Jean-Michel Basquiat, from a special report on the plight of albinos in Tanzania to an uplifting ride with the Scraper Bike Movement in Oakland, POC Mag 2.0 explores the myriad of ways in which colour seeps into our world.


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